Merchandise
& Promotional Design
Designed promotional and merchandise graphics for Major League Baseball organizations including the Atlanta Braves and Houston Astros. Developed branded apparel, retail products, and game-day promotional assets in collaboration with in-house marketing and creative teams, ensuring alignment with team identity standards while meeting fast-paced seasonal deadlines.
Atlanta Braves — Batman Ticket Package
The Brief
Design a cereal bowl for Kids Club — with the added challenge of not being able to see the physical item before it went into production.
My Approach
I built a model of the bowl myself first to make sure any design would actually align once printed on the real object. From there I developed several concept directions, drawing inspiration from nostalgic late-90s cereal bowl designs, before landing on the final concept — which the marketing and ticket sales departments voted on, with only minor tweaks before production.
My Role
Concept development across multiple directions, dimensional problem-solving to account for the unseen physical product, and final design.
Atlanta Braves — Game Day Playbill Cover
The Brief
Design a cereal bowl for Kids Club — with the added challenge of not being able to see the physical item before it went into production.
My Approach
I built a model of the bowl myself first to make sure any design would actually align once printed on the real object. From there I developed several concept directions, drawing inspiration from nostalgic late-90s cereal bowl designs, before landing on the final concept — which the marketing and ticket sales departments voted on, with only minor tweaks before production.
My Role
Concept development across multiple directions, dimensional problem-solving to account for the unseen physical product, and final design.
Other Work
